Facebook Launches Video Platform to Compete with Youtube
While the Facebook brand shines in the world, the social network has decided to launch its own platform SVOD to compete with Youtube.
While many announced that Facebook was working on creating a video on demand service in order to compete with Google and Youtube so, the company Mark Zuckerberg has formalized this platform, called Watch . On the latter, users can view the series via all access to Facebook, be it a phone, a PC or on the television. The platform does not, however, entitled to its own application and will only be a Facebook tab. Finally, for the moment certainly. If the company Menlo Park plans to compete with larger SVOD companies over the long term, this is not the case for now. The purpose of Facebook is clear:
However, do not expect to see this new feature marks the coming to France immediately . Indeed, there is little momentum in the land of Uncle Sam, it is for the time reserved to a handful of users. Moreover, the actual content is not (yet) particularly exciting …
A LIMITED BUT ORIGINAL CATALOG …
For now, Facebook Watch does not strategy to become a short-term Youtube competitor. Indeed, the catalog will be limited for the moment but will have the advantage to offer original programs. Indeed, the company appealed to the Hollywood studios to produce programs and these should be available on their platform.It is also possible for content creators to monetize their programs, some of which will be financed by the social network. This includes also to stop some programs to place advertising in the longer term, an idea that will please any user Adblock.