Rumour: Apple is to Kill Off the iPad mini
TABLET: Apple look set to discontinue the iPad mini this summer due to poor sales …
If you’re wondering why rumors concerning updates to the iPad lineup haven’t mentioned anything about its smaller-sized formats, we might have just found out. According to a new report, the company will discontinue the 7.9 inch iPad mini 4 this summer.
In a story published today (May 16) BGR cites “a source close to Apple” that claims “the iPad mini is being phased out.”
But why would Apple reduce the number of options shoppers can select from? The source claims that sales are so poor for the pint-sized slate that nobody would miss it.
Once the iPad mini 4 goes away, customers still have a solid option with the simply-named, but new-for-2017 iPad. This 9.7-inch slate doesn’t offer the same laminated, anti-reflective slate of the mini 4, but it lasts 3.5 hours longer and its screen is brighter and more colorful.